The Science of Viral Content: What Makes It Tick?

Creating content you inevitably start questioning yourself of how to make it viral and rich the widest audiences possible. Well, we know how challenging this can be. That’s why we’ve searched a lot to find out the secret of viral content. Now we are ready to share it with you! 

Let’s start with what viral content means. It is online content that becomes incredibly popular among users via sharing. Viral content includes posts, images, videos, articles, etc. They spread really fast across the social media they are posted on. But what makes content go viral? Let’s see.

• It evokes strong emotions. We feel surprise, joy, sadness, or empathy and it drives us to share this content with others.
• Unique and novel, these two words could characterize viral content. Original things definitely catch our attention, simply because it’s different. then we are likely to think that our friends or family should see it too and share it with them.
• Relevant content is highly shareable if it concerns some current events. So even if it doesn’t feel like a sensation but is connected with some trends and special things we want to send this information to the ones we care about.
• Visual attractiveness is one of the keys to our hearts. When we find something pleasant we want to save it, like it, and… to pass it along to our friends. 
• Calls to action should be inside your content so it can go viral. Because it encourages us to do something, not to just see a beautiful photo or an informative video. We tend to take action if we are asked to.

These were the main characteristics of viral content. Now let’s dive into strategies on how to create it!

1. Research the most popular kinds of content. For instance, check the best videos and get some inspiration to create your own ones. You don’t need to copy them, just make something similar or create your own trend.
2. Focus on your sphere and make content relevant to it. Well, it doesn’t mean that you must shoot only expert videos or share only selling posts. Just add some humor and entertainment to your content.
3. Use keywords in your posts, as well as in captions and hashtags. Thus search engines notice your account and will show it more often to a wider audience.
4. Tell stories yourself, we tend to react more often when we see people in the pictures or videos. At some point it appeals to our emotions so we tend to share not only some feeling but the content itself. 
5. Juice you content with music. Find a suitable melody or a song and add it to your video (you may use it as backdrop tune) or post.
6. Consistency is the key. Yes, if you post regularly you get more views, likes, and followers. It also increases the chances this very video or post goes viral.

All these efforts definitely help your content go viral. Last but not least… accounts with lots of subscribers have more chances that their content becomes the top one. Since it’s viewed by thousands or hundreds of thousand users and more. In case your brand’s account isn’t as big as you need you can easily fix it. How? Just use special services that help you accelerate your social media growth. We’ve tried lots of them and have chosen the one we can recommend. It’s Socialwick.com. This platform helps you quickly gain genuine followers, viewers, likes, etc. The pros of this service are its fast delivery, high quality, and affordable prices. Ready to skyrocket your social media? Then employ Socialwick.com to take your accounts’ game to the next level.